Behind Every Kick Holds Inaugural BEK Connect Event


October saw Behind Every Kick graduates invited to the first-ever BEK Connect session, held at the Arsenal FC Community Hub.  

BEK Connect represents the second stage of the Behind Every Kick programme and aims to spark our young people's curiosity by connecting them with inspirational people, organisations and ideas. Through BEK Connect graduates are also encouraged to apply their learning and create opportunities for themselves.


After tucking into some delicious pizza, BEK graduates from Sporting Hackney Football Club and School 21, participated in a workshop exploring the power of goal-setting hosted by Adam Wilson. As well as being Behind Every Kick's Chairman, Adam specialises in people, change and transformation in his role at Lane4.


Adam demonstrated how Olympic champions, like two-time gold medalist Lizzie Yarnold, use goal-setting to realise their dreams. The model identifies a core objective, the performance levels needed to achieve that objective and the processes required to deliver that level of performance.


Adam then challenged the graduates to apply this model to their own life goals.


Luca, from Sporting Hackney said: "I loved seeing how goal-setting can take me where I want to go. It's mad to think I'm getting to learn stuff that gold medalists at the Olympics use."


Reflecting after the workshop, Adam said: "It was terrific to see such engagement and enthusiasm. The guys here tonight are reaching a crucial stage in life where they are thinking about their next steps after school. The goal-setting model gives them a tool they can use to realise their ambitions, whatever they may be. Watch this space. There'll be no stopping this lot."


In addition to the workshop with Adam, the graduates completed a questionnaire. Using their responses, we have been able to connect our young people with professionals working in the careers they want to pursue. These include film-making, dentistry and law.


The second BEK Connect workshop will take place during February half-term in partnership with global investment management firm Barings.  The graduates will gain insights into working in the financial sector and focus on harnessing their all-important 'soft' skills.  

We can't wait to see them there.